Add above the fold Adding above the fold

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This will make it more likely that people will notice your email in a crowded inbox and click on it. Avoid spam trigger words . Email spam filters use various criteria to determine which emails are spam , and trigger words are one of those criteria . Spam Trigger Words Want to make sure your email copy gets the attention of your ideal customers ? Hire a vetted expert email copywriter . Contact us and we 'll match you with the right candidate for your industry within days ! Use prefixed text Although header text aka email preview text may seem insignificant, you shouldn't ignore them . Think of your title text as the appetizer before the main course it complements your subject line and gives you a glimpse of the fun ahead .

If nothing else , headline text is extra space in a Best budget GPS tracker price in Bangladesh reader’s inbox , which is scarce, precious , and hard to come by . Make sure yours stands out. If your email is a chat with someone you like, then it's a dinner invitation . This is the moment when your conversation shifts from sharing stories to taking action . Therefore, your call toaction button must be visible and attractive. To ensure yours stands out , use attentiongrabbing verbs Start with a verb that inspires action . Examples include Discover , Download , and Register.  the first half of your email is a great way to increase its visibility.




In fact, calltoaction buttons above the fold have a visibility of . Those placed in the unfolded position only have visibility , a significant difference that could swing the situation in your favor. Use Contrasting Colors Use colors that pop so yours doesn’t go unnoticed . Some popular color contrasts include black buttons on a white background or yellow buttons on a dark blue background . Choose hues that contrast with each other and create visual interest , while maintaining brand identity. Link to your landing page Bridging email and gap between operations . Button Style Write the way you speak No one likes to read an email written in a formal, overly corporate tone .