So make sure you don't have a very slow

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Download the free Mizar and find out how much domain authority and page authority your competitors have. Have you been overtaken by websites with higher domain authority? Then it's time to start doing link building . Be careful not to put too much emphasis on only links from websites with a high authority score. Build a strong and natural link profile with a mix that includes no follow links and links from web pages with a lower authority score.

Check existing backlinks And while you're still working on backlinks, check out which backlinks your website already has. It is not uncommon for you to drop in the search results because your website has accumulated too many photo editor bad backlinks over time. In such a case, websites with a lower domain authority and fewer backlinks rank higher in the search results, because Google finds the link profile of those other websites more attractive.



John Mueller (Webmaster Trends Analyst at Google) recently told Search Engine Journal that you should remove such bad backlinks immediately and then cross your fingers that no permanent damage has been done. Speedometer page speed. Check the speed of your website Google wants to provide its users with good search results. And according to Google , slow websites do not yield good search results.