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Your marketing spend derives the outcomes you’re after Your results are competitive in the broader industry Your promises from third-party vendors are realistic One roadblock: Many higher ed marketers don’t know where to start and where to go when calculating their CPI. Search Influence joined forces with UPCEA to bridge this gap and designed a comprehensive CPI roadmap in our upcoming webinar, “The Power of CPI to Measure Higher Ed Marketing Success.” What You Will Learn Attend the live webinar and learn:

The multiple ways to measure CPI and the best method for your institution Bolivia Phone Number List How to take existing data and use it in your calculation Pro tips on navigating challenges when capturing your CPI All attendees gain access to a free worksheet that helps you calculate your CPI more easily. Plus, we’ll key you in on a survey in progress by UPCEA and Search Influence aimed at establishing a benchmark for higher ed CPI. We’ll share how you can be a part of this sweeping discussion, set to revolutionize the way we measure higher education marketing success. Your Presenters Join us to hear from higher education marketing veterans: Jim Fong, Chief Research Officer, UPCEA Bruce Etter, Senior Director of Research and Consulting, UPCEA Paula French, Director of Sales and Marketing, Search Influence Alison Zeringue, Director of Account Management, Search Influence Attend Live for the Chance to Win Big Live attendees will also have the exclusive chance to win two prizes!

get automatically entered in our giveaway of: A $ credit to a global reward catalog with ,+ gift cards, prepaid cards, and charitable donations A FREE, professional CPI analysis with Search Influence. Our marketing experts will help you identify data for your calculations, interpret it, and compare your results against our industry-grade benchmarks. Pioneering Advancements in Higher Ed Marketing Search Influence has been a proud Platinum Partner of UPCEA since We’re excited to take our partnership to new heights with “The Power of CPI to Measure Higher Ed Marketing Success,” another initiative that helps higher ed marketers think smarter, not harder, about their success. Watch the recording to see what calculating your CPI can do for your marketing strategy. FacebookTwitterPinterestLinkedIn